Maybe we’re too smart for our own good. Our brains tend to zero-in on high-calorie foods, even when we don’t know the calorie count. Canadian researchers found that a region of the brain is very good at estimating calorie content and tipping us toward denser choices—even if the calories are empty ones.
Junk-Food Science
Pam Bump

Sources
“Why Your Brain Makes You Reach for Junk Food,” McGill University, 10/20/14
“Behavioral and Neural Valuation of Foods Is Driven by Implicit Knowledge of Caloric Content” by D.W. Tang et al., Psychological Science, 10/10/14
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